For 1933, the Chrysler Corporation moved the DeSoto brand up the price ladder from just above Plymouth to second, just below Chrysler. The automaker had a plan. Continue reading
1933: DeSoto Wins a Promotion
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MCG Executive Briefing for August 31, 2026
This custom 2027 Ram Rumble Bee SRT will be auctioned for charity at the Barrett-Jackson Las Vegas sale. Get all the latest auto industry news in the Executive Briefing. Continue reading
The Quality Car in the Low-Price Field: 1937 Ford
It doesn’t get so much notice today, but the 1937 Ford could boast a number of significant changes and improvements. Let’s check it out. Continue reading
MCG Executive Briefing for August 28, 2026
This 1999 Shelby Series 1 Supercharged will be offered without reserve at the Kruse Auburn Fall sale. Get all the latest auto industry news in the Executive Briefing. Continue reading
What’s in a Name: 1951-53 Packard Mayfair
In mid-1951, Packard joined the pillarless two-door hardtop club with a sporty and stylish new model called the Mayfair. Continue reading
Streamlining Comes to Studebaker: The 1934-35 Land Cruiser
The 1934-35 Studebaker Land Cruiser borrowed its sloping, aerodynamically inspired tail from the Pierce Silver Arrow. Continue reading
MCG Executive Briefing for August 24, 2026
The federal government is investigating repeat engine failures in GM vehicles equipped with the 6.2L V8. Get all the latest auto industry news in the Executive Briefing. Continue reading