Video: Who Owns What in the Auto Industry

In the global auto industry of the 21st century, you can’t tell the players without a scorecard. So here’s the scorecard—in a handy two-minute video that breaks down all the major automakers and their brands.

 

 

In recent decades, the car-making business has evolved from an essentially national enterprise into a truly global industry, with powerful, developing markets including China, Asia, and the Economic Union. As auto manufacturers grow, consolidate, fall away, and forge new partnerships, the deck is continually reshuffled, and it becomes more difficult to keep track of who’s who.

In this past year alone, we saw a historic realignment as General Motors sold off its Opel and Vauxhall divisions in Europe to PSA Group of France, makers of Peugeot and Citroen. And as electric and autonomous vehicles—the two greatest disruptors in the auto industry since World War II—flourish, we can expect to see even more upheaval.

Thanks to the folks at Interesting Engineering (who do some interesting stuff indeed) we have this handy little video that breaks down all the players as they are currently constituted. The list is not complete—for example, Ferrari is not listed among the brands allied with Fiat Chrysler Automobiles. And trucks are not really included, which would expand the list enormously. Still, this is a pretty decent glance at the biz in 2017. In another 12 months from now, we’ll surely need a new one. Video below.

 

3 thoughts on “Video: Who Owns What in the Auto Industry

  1. I think Lotus was left out, and I’m not sure if MG was included under another banner. McLaren, Pagani, Donkervoort and all those esoteric brands that are uglier than an Edsel but cost as much as a Ford franchise. They seem to have gotten all the major players

    I never heard of Troller, which Ford owns, and I’m wondering why I’m offered the huge Ranger pickup instead of the smaller Troller I would prefer. Why can’t we have _small_ small pickups?

    • Toller – Fords Brazilian division.
      GM, also, has a Brazilian division that makes a small pickup, which I would much prefer to the bloated behemoths seen in today’s showrooms.
      I agree, “Why can’t we have _small_ small pickups?”

  2. From what I understand Fiat no longer owns Ferrari. They used too though.
    Vauxhall may have to change its emblem, as it is a GM logo. And they missed Holden in that video.
    Interestingly also the new Commodore here in Oz is a Vauxhall/Opel Insignia which will be sold by Holden, a division of GM. And Holden have shed quite a few dealers here, some longstanding and large volume ones. And speaking to a Holden parts person there will be a LOT less parts held by dealers as of next year.

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